Hard Work, Persistence and Passion . . . .
… will only get you so far ….
While the figures are still very modest the graph above shows the difference of highlighting one of your YouTube videos to the relevent audience. Over the weekend the video which was about the automatic manipulation of Cherry Audio plugins with the Novation FLKey keyboards, which had previously only managed to attract 50 views, got a... Continue Reading →
… but not as hot as Windows 8? After just a week in the store ‘Learn Piano’ has managed to climb to the fourth position in the Windows Store Lifestyle category putting it above the Kama sutra and Oprah! In terms of downloads this app has now had a little over 2,000. What makes this... Continue Reading →
So early days but so far the signs are that I am not getting my Apps into the hands of the users as effectively as I would like. How so? Check out some of the metrics available from Microsoft for your apps: First the good news: when I manage to get this App into the... Continue Reading →
When it comes to submitting your Windows 8 Apps there is quite a list of marketing graphics that you can submit: Click the image to Enlarge The only mandatory one is the 416x180. It occurred to me that this size would be great on a T-Shirt. Happily Vistaprint in the UK are currently doing an... Continue Reading →
If you are a Windows Phone App developer then head on over to this web based tool and have a play: http://snac.nokia.com/2/pages/marketplacehome If you are still reading here is the simple walkthrough: Go to the WindowsPhoneMarketPlace and retrieve a link to the App you want to use EG http://www.windowsphone.com/en-GB/apps/798a731f-c0f0-4c2a-b8b1-c1590a0d66ac Paste this into the space provided:... Continue Reading →
With the new update to the App Hub comes the option to download your data for offline analysis. One of the most effective ways to do this is also one of the quickest. Utilise two of Excels’ built in analysis features – “autosum” and “autofilter” by following the following two videos which show this can... Continue Reading →
Anyone logging in to the new hub will be greeted with a prompt to agree to a new set of terms and conditions and on acceptance will be welcomed to what at first appears to be the standard hub (the basic homepage remains the same). But then the fun begins with the new Phone... Continue Reading →
I have teamed up with Ian Williams (of Textise.Net and the Textise App fame) to work on a Windows Phone 7.1 strategy game to be called ‘Goblin Harvest’. It’s my first real collaborative experience working on Windows Phone and I am pretty excited about it. After several lengthy sessions (yes, down the pub) to hammer... Continue Reading →
In this on-going post I am highlighting marketing tactics of a ‘questionable’ nature. No 1. “The XBOX Live Tile” Long before the Marketplace and Windows Phones became publicly available I had a meeting with a Microsoft evangelist and enquired about the use of “XBOX live” in one of my apps (“Shove Ha’penny”). I wanted to... Continue Reading →
In a previous post I looked at the creation of a free ad-supported version of an app in support of an existing paid app. In addition to this there are a number of other opportunities that you can take advantage of in order to maximise marketing related opportunities. Conversions My experience of Ad supported apps... Continue Reading →
Hard Work, Persistence and Passion . . . . 