Hard Work, Persistence and Passion . . . .
… will only get you so far ….
As some of you will know I am putting together a submission for Mike Ormond’s forthcoming free Kindle book on Windows Phone development and have picked up a chapter to be entitled ‘Marketing Your Apps’. I have to say that as an independent software developer , marketing is something that doesn’t come naturally to me... Continue Reading →
To celebrate reaching 10,000 apps in the Marketplace Web Services UK is running a special promotion on the price of one of the first apps to hit the platform from the UK, Shove Halfpenny,down to just 79p (99c). Back in 2009, before the release of the Windows Phone SDK this game was one of the... Continue Reading →
So a dozen Apps on the marketplace and I have never done a YouTube video - until now*! (essentially because I don’t have the equipment to do it properly.) So with my chapter for Mike Ormond’s upcoming Kindle book in mind I thought I should have a go. To begin with I chose an App... Continue Reading →
Creating an App Specific Twitter Account for Marketing purposes. The thinking here is that by creating a topic based Twitter account and then following people with a related interest they *may* Check out your profile (and maybe the links on it to your apps?) Follow you back (and perhaps take a subsequent interest in your... Continue Reading →
Having established overwhelming support from phone owners for ‘free’ apps (as opposed to trial apps) it is a logical step for developers to look at advertising SDKs as a means of monetising an application. The most popular option being to provide a free ‘ad supported’ version that also has an option to upgrade to a... Continue Reading →
Most developers will tweet about the development and release of a new App in the normal course of events. Some will even give an App its’ own Twitter account (if for no other reason than to retain focus on the App and avoid clogging up your their personal Twitter account). However, for this experiment I... Continue Reading →
Once you have a few Apps in the marketplace why not market them ‘in app’: This can be a relatively pain free process, simply requiring either a block of templated code, or perhaps a specially built DLL containing references to your apps. I opted for the former (I am a little lazy) and have... Continue Reading →
Hard Work, Persistence and Passion . . . . 